Earlier this week, Prince’s estate announced a major deal with Bravado Universal Music Group’s merch company who will take on the challenge in handling the singer’s branding worldwide.
CEO of Bravado, Mat Vlasic stated,
“Prince’s legendary performances, his unmistakable style and music, his incomparable artistry—all continue to make a lasting impression on art, music, culture, design and fashion and will continue for generations to come. I’m thrilled the Estate has chosen Bravado to represent Prince. As the leading global provider of consumer, lifestyle and branding services to artists, Bravado will bring passion and energy to working with the Estate to create unmatched opportunities and ensure Prince continues to thrill fans and impact culture around the world.”
Although there is no specific release date, it’s clear that Bravado has some uber special products in store for Prince fans looking to own a piece of his legacy.
Stay tuned for more updates!
