Chinese Douyin creator Jiang Xiaorou, known for ghost-hunting and anti-superstition videos, died at 24 on August 10 after nearly a month in intensive care from injuries sustained in a July 15 rideshare crash.
Her real surname was Li. She came from Xin Village in Lanshan County, Yongzhou, Hunan province. Online she went by Jiang Xiaorou or Jiang Xiaorou Ya and built roughly 1.28 to 1.3 million followers with late-night explorations of abandoned buildings, alleged paranormal sites, and stunts that tested traditional folk beliefs.
In the early hours of July 15, 2026, she was a passenger in a rideshare vehicle traveling from Liuzhou in Guangxi toward Guangzhou when the car crashed, reportedly in the Zhaoqing area. Hospital records circulated online showed she suffered severe multiple trauma, hemorrhagic shock, traumatic coagulopathy, multi-organ damage, and a serious brain injury. She was taken to the intensive care unit at Sun Yat-sen Memorial Hospital of Sun Yat-sen University in Guangzhou, where she remained in a deep coma on a ventilator.
Doctors treated her for nearly a month. On August 10 a village official in her hometown confirmed her death. Hospital staff verified she had been a patient there but was no longer at the facility. Her mother had earlier appealed for help covering the mounting medical costs. The village charitable fund provided 2,000 yuan in emergency assistance. An investigation into the crash continues.
The timing of her death brought renewed attention to a video she posted in August 2025. In that clip she smashed a statue of Guanyin, the Buddhist figure known as the Goddess of Mercy, using a hammer or pliers. She framed the act as an anti-superstition challenge meant to test claims that disrespecting the statue would invite divine punishment. The video drew sharp criticism at the time from viewers who called it deeply disrespectful.
After her death the footage resurfaced across Chinese platforms and beyond. Some users described the crash as karma. Jiang had also filmed other extreme challenges, including ones that referenced car accidents and traditional curse rituals. No public evidence links any of her content to the July crash. On August 11 her family posted through her account asking people to stop wild speculation about her online work and to let her rest in peace. They noted her remains had already been buried in Guangzhou.
Jiang specialized in content that pushed against folk beliefs and explored places many considered taboo. Her account IP was listed in Guangdong. Chinese media reports based on hospital documents and local officials established the basic timeline of the accident and her final weeks. Family members and village authorities have asked the public to respect their privacy while the crash investigation remains open.
