Hip-hop legend Kendrick Lamar is on the verge of making history with the 2025 Apple Music Super Bowl LIX Halftime Show. Slated for February 9, 2025, at the Caesars Superdome in New Orleans, Lamar will be the first solo rapper to headline the event since the Black Eyed Peas headlined as a group in 2011.
Kendrick Lamar has been tapped to perform as headliner of the 2025 Apple Music Super Bowl LIX Halftime Show
“You know there’s only one opportunity to win the championship. No round twos.” pic.twitter.com/SEwlU6sNFb
— XXL Magazine (@XXL) September 8, 2024
The announcement has thrilled many, and the eyes are finally on Lamar, who has already left an indelible mark on hip-hop and mainstream culture. This was announced officially from his old buddy Lamar himself through Instagram, where he hinted at how grave this performance will be.
His appearance at the Super Bowl is again in association with co-producer Jay-Z’s Roc Nation, who have been driving force behind the halftime show for six consecutive years.
Jay-Z himself has called Lamar “a once in a generation artist and thinker” whose impact extends far beyond music. For the first time, two giants have teamed up to develop a series, so expectations are through the roof. Creative direction will largely come courtesy of pgLang-the multimedia outfit that Lamar cofounded with filmmaker Dave Free. The result should be a show that blends socially conscious storytelling with the intellectually charged music of Lamar.
This will not be Lamar’s maiden appearance at a Super Bowl, having been part of the star-studded 2022 show with hip-hop legends Dr. Dre, Snoop Dogg, Eminem, and 50 Cent celebrating hip-hop’s place in the mainstream music landscape. In 2025, though, Lamar will be solo center stage-headlining what has become a testament to his growth as an artist and the rise of cultural relevance.
This news has sent shockwaves through the music world and the field of sports alike. Everyone’s curious to see how Lamar uses this opportunity yet again to seal his legacy, not only as a great but ultimately one of the leading figures in hip-hop’s rise to mainstream dominance. Boasting Roc Nation expertise and visionary guidance from pg Lang, the show is slated to be one for the books.
The live broadcast for the halftime show will air via Fox; without question, millions are going to tune in. Lamar has promised to remind the world why rap music is still the most impactful genre, and fans are confident he will make good on that promise.
