Sean “Diddy” Combs, an artist whose name has long been most associated with the hip-hop and entertainment world, now dominates Google search results for “baby oil.” This less-than-coveted new frontier of search results dominance has nothing to do with his next anticipated business venture but, on the contrary, with a scandal that has gone viral across the web.
Back in September of 2024, police executed high-profile raids on Diddy’s Miami and Los Angeles homes, confiscating over 1,000 bottles of baby oil and lubricant. These are said to have been used during what officials characterize as “Freak Off” parties multiday, drug-fueled, sexually explicit gatherings that Diddy is alleged to have organized. Due to these reports, the revelation of the baby oil has become an object of widespread fascination online, with hundreds of memes and social media discussion. Hence, in search results today, Diddy’s name is practically synonymous with “baby oil “.
While that has unraveled deeper legal complications for the music entrepreneur, raids have uncovered a string of serious charges placed against Diddy, including sex trafficking, racketeering, and transportation for the purpose of prostitution. The federal authorities alleged he allegedly coerced women to participate in these elaborate sexual performances that very often use baby oil as one of the key elements of the events.
Sources say that the “Freak Off” parties were monthly staples of Diddy’s social life throughout several years. These occasions are stated to have commercial sex workers, hold in both his Miami and Los Angeles homes. Sources also said that such events would go on for days on different substances, including drugs. Baby oil was allegedly at the center of these activities, and the amount seized in raids has been one of the distinguishing points of the case.
Social media went wild with the news of the scandal, and memes, jokes, and commentary swarmed Twitter and TikTok, with many mercilessly trolling Diddy’s association with baby oil. That, in a bundle with the news coverage, has brought him to the top of online searches for the product. It simply seems that the dramatization outran the baby oil companies.
But amidst the viral tempest, health experts chimed in with words of caution-it is inappropriate to use baby oil when sexual concerns are at play. Dermatologists and gynecologists alike have issued warnings against the dangers in using such a product as a lubricant, as that would damage the condom and result in infection. These warnings add a layer of sobriety to the spectacle that has been made of Diddy’s case-a thing in real life that carries health risks.
However, for such grave allegations, through his lawyers, Diddy has dismissed them citing misrepresentation of facts against his actions. Diddy’s lawyer has framed it as some form of the “lifestyle” and not really criminal behavior, downplaying the gravity of the matter. His defense has framed the “Freak Off” parties as consensual, adult events rather than orchestrated illegal activities.
But as the court battle continues, Diddy remains incarcerated at one of New York’s most notorious prisons: Rikers Island. By all accounts, his stint therein hasn’t exactly been crystal-studded. While the multimillionaire is accustomed to the tiniest accoutrements of his high-rolling lifestyle, Rikers is notorious for wastes scattered all over; Diddy is reportedly doing very poorly with the drastic change. Life behind bars is a far cry from the racy high-profile parties he’s accused of hosting.